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PDMA Product Development Professional (NPDP) Certification Sample Questions:

1. Company A has recently implemented a range of new product development practices. As s first stage, it has used a range of ideation tools to generate a number of potential new product ideas. It is now seeking to evaluate and prioritize th 150 product ideas for further evalutaion and development. What technique would you recomend for the first stage of evaluating the 150 new product ideas?

A) Pass/fail evaluation
B) Financial analysis
C) Detailed scoring of each idea against strategic criteria
D) Ask boss to do it

2. Economic Value Added (EVA) is the before-tax cash flow generated by a business plus the cost of the capital it has deployed to generate that cash flow.

A) True
B) False

3. Which of the following are considerations for product use testing?
I. Determine the objective for the product use test
II. Determine whether blind or branded tests are appropriate
III. Determine whether supervised or unsupervised testing is appropriate IV. Determine whether product should be tested alone, with another product, or against another product

A) II, III, IV
B) I, II, III, IV
C) I, II, IV
D) I, II, III

4. Which of the following strategies is most likely to have a strong emphasis on technology?

A) Routine
B) Radical
C) Both B and C
D) Architectural

5. Tuckman identified five stages of team development. What does the formming stage involve?

A) Deciding on team direction
B) Appointing a team leader
C) Bringing the team together and getting to know each other
D) Resolving differences among team members

Solutions: