[Aug 25, 2022] Marketing-Cloud-Administrator Exam Dumps - Try Best Marketing-Cloud-Administrator Exam Questions - Lead2PassExam
Verified Marketing-Cloud-Administrator exam dumps Q&As with Correct 158 Questions and Answers
Marketing Cloud Administrator Certification Exam topics are as follow
Candidates must know the exam topics before they start of preparation. Because it will really help them in hitting the core. Our Marketing Cloud Administrator exam dumps will include the following topics:
- Maintenance: 15%
- Channel Management: 16%
- Setup: 38%
- Subscriber Data Management: 18%
- Digital Marketing Proficiency: 13%
Registration procedure of the Marketing Cloud Administrator Certification Exam are as follow
In order to apply for the Marketing Cloud Administrator, You have to follow these steps
- Click Register for an exam.
- All supervised online exams automatically adapt to the time zone of the position entered in the profile details of your Webassessor.
- Click on Select
- You will see a purchase confirmation screen. Click Finish.
- Enter your type of payment. You can enter a coupon / coupon code and / or a credit card. Certification exams are subject to tax in accordance with local laws; You will see all applicable fees listed during the payment process.
- If you selected the supervised online exam:
- You will be sent an email confirming the purchase and registration.
- Login to the Webassessor at www.webassessor.com salesforce. If you don't already have an exam profile in Webassessor, you need to create one.
- Find the exam you want to schedule and expand the section to view delivery options. You can choose to register for the exam as supervised on the site or supervised online.
- Click on Submit
- Select a test center.
- Check the accuracy of the exam and the details of the program, click Pay.
- Select the date and time you want to take the exam; - Read the reprogramming and cancellation policy, select the confirmation box.
NEW QUESTION 30
Northern Trail Outfitters runs a nightly automation consisting of a File Transfer and a File Import. Following an update from the engineering team, the automation began failing. The Marketing Cloud admin suspects the CSV file now has an invalid format.
How could the admin receive a file of the bad data rows to confirm this theory?
- A. Update the Import definition to include a notification email address
- B. Update the automation to include a notification email address for Runtime Errors
- C. Move the Import definition to its own automation and include a notification email address
- D. Move the File Transfer to its own automation and include a notification email address
Answer: B
NEW QUESTION 31
What are two possible outcomes when "Send as Multipart MIME" is selected during the send process? Choose
2 answers
- A. The email will avoid detection by various SPAM filters.
- B. A custom text version will be sentwith your HTML email.
- C. An auto-generated text version will be sent with your HTML email.
- D. Open and click activity are tracked in either version.
Answer: C,D
NEW QUESTION 32
Northern Trail Outfitters' security team has password policies they want enforced within Marketing Cloud.
Which policies could the Marketing Cloud admin configure in Setup7
- A. Minimum Password Length, Use Strong Passphrases, Unique Password, Number of Security Questions
- B. Minimum Password Length, Password Complexity, Password History, Expiration Period
- C. Minimum Password Length, Use Strong Passphrases, Password History, Number of Security Questions
- D. Maximum Password Length, Password Complexity, Unique Password, Expiration Period
Answer: B
NEW QUESTION 33
Northern Trail Outfitters wants to drive additional online sales. They are interested in using Einstein to recommend similar items to customers during the checkout process.
Which two terms would they add to their website to accomplish this?
Choose 2 answers
- A. Conversion/Cart Code
- B. Recommendation Code
- C. Email Conversion Code
- D. Collect Code
Answer: B,D
NEW QUESTION 34
Northern Trail Outfitters (NTO) is concerned about unauthorized API access to their Marketing Cloud account.
Which feature would NTO enable to assist in reducing threats from malicious API attacks?
- A. IP Allowlist
- B. Single Sign on Authentication
- C. Advanced Audit Trail
- D. Field Level Encryption
Answer: A
NEW QUESTION 35
Northern Trail Outfitters (NTO) uses Sender Authentication Package (SAP) for branding purposes. Their German business unit is configured with the SAP domain de.ntomarketing .com.
The German NTO team is preparing for a campaign and wants to use customized CloudPages with the domain de-special.ntomarketing.com.
How could the Marketing Cloud admin meet this requirement?
- A. CloudPages must use pages.ntmarketing.com
- B. Purchase a new SAP for de-special.ntmarketing.com
- C. Purchase a new private Domain for use in CloudPages
- D. CloudPages must use the SAP domain
Answer: C
NEW QUESTION 36
A large retail company has selected Marketing Cloud and has asked to be fully migrated from their existing platform in three weeks. They have communicated the following: They currently have 3 million customers. They email customers twice a week with no known deliverability issues. Their contract includes one Sender Authentication Package (SAP).
Which two responses articulate proper IP warming? Choose 2 answers
- A. IP ramp -up can be bypassed, given their historical lack of deliverability issues.
- B. IP ramp -up takes four to six weeks to be able to fully send to all 3 million customers.
- C. IP ramp -up can be accelerated by migrating to pre -warmed IP addresses.
- D. IP ramp -up is important to establish a positive sender reputation.
Answer: B,D
NEW QUESTION 37
A Marketing Cloud admin wants to append an Urchin Tracking Module (UTM) variable String to links in emails.
Which functionality would allow this?
- A. Personalization Builder
- B. Parameter Manager
- C. Web and Mobile Analytics
- D. Advertising Studio
Answer: B
NEW QUESTION 38
Which two data structures could be configured to appear in the out-of-the-box Subscription center? Choose 2 answers
- A. Publication Lists
- B. Groups
- C. Lists
- D. Data Extensions
Answer: C,D
NEW QUESTION 39
Northern Trail Outfitters (NTO) wants to limit who can receive Marketing Cloud tracking data via email from their Account to any email associated with their domain (ntoretail.com).
Which steps should be taken to implement this?
Choose 2 answers
- A. Add a Domain to the Export Email Whitelist
- B. Enforce Export Email Whitelist
- C. Edit the entity Verification Settings
- D. Enable IP Whitelisting
Answer: A,B
NEW QUESTION 40
An email manager was anticipating a test email to arrive in their inbox.
Where in Email Studio should the Marketing Cloud admin look to determine if the test deployed?
- A. My Tracking > Test Send Emails
- B. My Reports > Administrator Reports > Email Sends By User
- C. My Tracking > A/B Testing
- D. My Reports > Administrator Reports > Email Send Report
Answer: A
NEW QUESTION 41
Northern Trail Outfitters (NTO) keeps their subscribers in sync with their external database via the import of a CSV file which is dropped to the of Marketing Cloud SFTP each day. However, NTO has realized the number of subscribers being sent emails is considerably lower than the number they were expecting based on records in their database.
Which feature would allow NTO to monitor whether all records were added to the target data structure each day?
- A. RuntimeError within the File Drop Automation
- B. Notation Settings within the Import File Activity
- C. Run Completion within the File Drop Automation
- D. External Key within the Import File Activity
Answer: B
NEW QUESTION 42
Northern Trail Outfitters wants to send a custom survey to customers asking about their experience following a recent purchase.
Which feature should be used to create a survey form?
- A. MobileConnect
- B. Smart Capture
- C. Content Builder
- D. Profile Center
Answer: A
NEW QUESTION 43
Northern Trail Outfitters installed Query Studio for Marketing Cloud, however, users are reporting they do NOT have access How should the Marketing Cloud admin ensure users have access?
- A. Configure the API Integration to allow all users access
- B. Choose Public App Integration during the installation
- C. License all appropriate users within the installed package
- D. Install App-appropriate business units for expanded access
Answer: C
NEW QUESTION 44
A Marketing Cloud admin is asked to append an Urchin Tracking Module (UTM) variable string to links in emails.
What functionality would allow this?
- A. Personalization Builder
- B. Web and Mobile Analytics
- C. Web Analytics Connector
- D. Advertising Studio
Answer: C
NEW QUESTION 45
A publishing company has presented the following:
* A need to send renewal reminders to customers whose subscriptions expire in 15 days and 7 days.
* A campaign needs to be created and managed by a general marketing user who will not have administrative rights and who is not technical.
* The customer's expiration date is included in the data file.
What component should the customer's solution include?
Choose 3 answers
- A. Automation StudioTerm
- B. Data Filter
- C. Triggered Send
- D. Template-based emails
- E. Suppression list
Answer: A,B,D
NEW QUESTION 46
A user asks a Marketing Cloud admin to review their permissions since they are unable to send an email. The admin reviews the user profile and notices the user has three roles assigned: Content Creator, Data Manager, and Marketing Cloud Viewer.
What should the admin do to resolve the issue so the user can send an email?
- A. Add the Role Marketing Cloud Channel Manager
- B. Edit permissions and deselect Deny for Email Sending!
- C. Remove the Marketing Cloud Viewer Role
- D. Edit permissions and Grant permissions to Send
Answer: D
NEW QUESTION 47
Northern Trail Outfitters wants to segment audiences based on Sales Cloud data.
Where would their Marketing Cloud admin configure Sales Cloud Objects to be synced and leveraged in Marketing Cloud.
- A. Setup > Apps > Salesforce Integration
- B. Contact Builder > Data Sources
- C. Setup >Data Management > Synchronized Data Extensions
- D. Contact Builder > Data Extensions > Synchronized Data Extensions
Answer: B
NEW QUESTION 48
Where would a Marketing Cloud admin view all verified email addresses?
- A. Sender Profiles
- B. Identity Verification Log
- C. From Address Management
- D. Reply Mail Management
Answer: C
NEW QUESTION 49
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